Families in Morris Plains have a beloved local tradition that continues to inspire young readers week after week. The Barnes & Noble Storytime events at 1940 Route 10 West have become a go-to destination for parents and children looking to share in the joy of books, storytelling, and community. Every week, this local bookstore transforms into a lively reading space where laughter, imagination, and creativity fill the aisles—reminding everyone that the love of reading begins with a single story.
Each storytime session features a curated selection of picture books, combining brand-new releases with time-tested classics that generations have grown up on. While the lineup changes weekly and isn’t announced far in advance, the variety keeps the experience fresh for both first-time visitors and regulars. Some titles are handpicked by Barnes & Noble’s national book team, while others are chosen by the passionate booksellers who lead each session, adding a personal touch that makes every event unique.
Recent storytimes have included both modern favorites and timeless tales. Young readers recently enjoyed The Smart Cookie by Jory John and Pete Oswald—a heartwarming story about self-confidence and creativity. Another highlight was Buffalo Fluffalo by Bess Kalb and Tara O’Connor, which has delighted kids with its humor and vibrant illustrations. Special storytime editions have even featured author-led readings during national events, adding an extra spark of excitement for the children.
Classic titles like The Tale of Peter Rabbit by Beatrix Potter and Good Night, Gorilla by Peggy Rathmann continue to hold a special place in the rotation, introducing a new generation to the stories that shaped their parents’ childhoods. Other beloved selections like Sweet Dreams, Night Night by JD Green and Joanne Partis and I Will Read to You by Gideon Sterer and Charles Santoso remind young listeners that storytime isn’t just entertainment—it’s a foundation for imagination, language, and connection.
The Barnes & Noble Morris Plains location hosts its free storytime sessions every Wednesday and Saturday at 11:00 a.m., offering families multiple opportunities to attend each week. Parents and caregivers often gather early to browse the children’s section, pick up a coffee from the café, and settle in for a cozy morning of storytelling. It’s a welcoming environment where families can relax, kids can interact, and the simple act of reading together becomes a shared community ritual.
The store itself is a staple in Morris Plains. Conveniently located along Route 10, it offers everything from bestselling novels and local-interest books to puzzles, toys, and collectibles. The staff—many of whom are lifelong readers themselves—help create the kind of warm, community-centered experience that independent bookstores are known for, even within a national brand. The store’s hours run from 9:00 a.m. to 9:00 p.m. Monday through Saturday and 10:00 a.m. to 8:00 p.m. on Sundays, making it easy for families to stop by anytime.
While weekly storytimes are the main attraction, Barnes & Noble also hosts seasonal and themed events throughout the year, from holiday readings to character appearances. These special gatherings draw families from all over Morris County and beyond, turning a simple bookstore visit into a day of fun, discovery, and connection.
To find out which stories will be featured at the next reading session, families can contact the store directly at (973) 644-9482 or visit its event listings online. Because each week’s selections are chosen with care, storytime regulars know that no two events are ever quite the same—each one is a fresh invitation to explore the world through stories.
For families searching for ways to spark creativity and enjoy meaningful activities in North Jersey, Explore New Jersey’s Activities & Fun guide offers even more ideas for local experiences that bring people together. From weekend outings to kid-friendly events like these, there’s always something new to discover across the Garden State.
At the end of every storytime, the smiles on children’s faces tell the story best. Whether it’s a giggle during a silly rhyme or a wide-eyed gasp at a twist in the tale, the joy of reading comes alive inside the Morris Plains Barnes & Noble—one page, one story, and one young reader at a time.
