Camden, New Jersey, has long been synonymous with innovation in music and sound, and few names reflect that history better than the Victor Talking Machine Company. Founded in 1901 by Eldridge R. Johnson and Emile Berliner, Victor became the world leader in phonographs and records, introducing the Victrola in 1906—a groundbreaking home audio device that cleverly concealed its horn within a wooden cabinet, combining style with cutting-edge technology. The company’s iconic “His Master’s Voice” logo, featuring the dog Nipper listening intently to a phonograph, remains one of the most recognizable symbols in music history, while the Camden manufacturing complex once employed over 8,000 people and produced millions of records and machines. Today, the “Nipper Building” still stands as a restored landmark, proudly displaying its stained-glass windows that capture a piece of New Jersey’s musical past.
In 2026, the Victor brand has been revitalized under the leadership of musician and entrepreneur Graham Alexander, transforming Camden into a modern hub for music innovation. The company now operates a multifaceted facility that includes state-of-the-art recording studios, record pressing capabilities, and the production of contemporary home audio devices, from turntables to Bluetooth speakers. Complementing this modern production is The Victor Vault in Berlin, New Jersey, which serves as a museum, archive, and performance venue. The Vault provides an immersive experience where visitors can explore historical recordings, witness live performances, and engage with the enduring legacy of early 20th-century music while enjoying contemporary shows that celebrate both heritage and innovation.
The 2026 lineup at The Victor Vault highlights the company’s ongoing dedication to preserving musical history while introducing audiences to unforgettable live performances. Upcoming events include Past Masters®: Breaking The Beatles on January 16–17, Past Masters®: The Heartbreaks & Hymnals of Tom Petty on January 23–24, The Woodstock Years on January 30–31, and Past Masters®: Return To Pepperland on February 21. Each performance blends historical tribute with modern energy, inviting audiences to experience the stories behind some of music’s most iconic figures.
Victor Talking Machine’s resurgence exemplifies how Camden continues to be a center for creativity and innovation, bridging the gap between history and modern music culture. Those interested in exploring more musical events and experiences throughout the state can discover additional concerts, festivals, and educational programs through music in New Jersey. From vinyl enthusiasts to live concertgoers, the revival of Victor offers both a historical journey and a vibrant celebration of the Garden State’s ongoing contributions to music.
By combining historical preservation with contemporary artistry, Victor Talking Machine ensures that Camden’s musical legacy continues to resonate, making it a must-visit destination for both history buffs and music lovers alike.
