In the vibrant landscape of New Jersey’s local commerce, independent supermarkets and neighborhood shops are the backbone of our communities. Now, a groundbreaking partnership is set to give these vital businesses a powerful edge in the competitive retail world. National Retail Solutions (NRS), a Newark-based leader in point-of-sale (POS) technology, has teamed up with DoorDash to deliver enhanced online ordering and delivery services directly to independent merchants nationwide, helping them stand strong against larger chain stores.
This exciting collaboration means that small businesses utilizing NRS’s robust POS platform can now seamlessly integrate with DoorDash’s expansive retail API. The benefit is clear and immediate: participating retailers can easily list their entire inventory online, accept customer orders, and have DoorDash manage the delivery logistics – all at no additional cost to the store itself. This eliminates a significant barrier that often prevents smaller businesses from offering convenient delivery options, which have become a cornerstone of modern retail.
The initial rollout of this program has already shown promising results, particularly within the liquor retail sector. Liquor store owners leveraging the combined capabilities of NRS and DoorDash are reporting positive momentum, demonstrating the immediate impact of making their products more accessible to a wider customer base. This success paves the way for a broader expansion, with NRS planning to extend these valuable benefits to the diverse range of retailers they serve. This includes beloved convenience stores, local bodegas, traditional grocery stores, tobacco shops, and a variety of sundries sellers throughout New Jersey and beyond.
Elie Katz, President and CEO of NRS, passionately articulates the driving force behind this initiative: “Local communities are the soul of America, and the local businesses that support them are the beating heart. This important partnership allows those businesses to thrive in the face of uncertainty, ensuring local communities flourish.” This sentiment truly resonates, as thriving local businesses are crucial for the economic and social fabric of our towns.
Ari Korman, Senior Vice President of E-commerce at NRS, highlights the practical advantages, describing the partnership as “incredibly beneficial.” He emphasizes how this collaboration simplifies the operational challenges that independent merchants often face in today’s fast-paced digital environment. By reducing friction and costs within a crucial sales channel, this partnership empowers small businesses to grow and compete effectively. Korman commends DoorDash’s deep commitment to supporting small businesses, underscoring the shared vision of both companies.
Founded in 2015, NRS has dedicated itself to equipping independent retailers with affordable POS systems and cutting-edge retail operations technology. Their custom-built POS system, active in thousands of locations across the U.S. and Canada, offers essential features like inventory management, sales tracking, and marketing tools. This empowers store owners to streamline operations, gain valuable insights, and ultimately compete and thrive against larger competitors. Earlier this year, NRS also announced a strategic partnership with Google, leveraging Google Search, Google Maps, and Google Shopping to further enhance local customer attraction.
This partnership between NRS and DoorDash represents a significant step forward for New Jersey’s independent retailers. It’s about leveling the playing field, ensuring that the unique charm and personalized service offered by local businesses can now reach customers with the same convenience as larger chains. This initiative not only boosts individual businesses but also strengthens the very communities they serve, fostering economic growth and greater accessibility for consumers.
To discover more about how technology is enhancing the local shopping experience and to explore other exciting developments in New Jersey’s supermarket and retail sectors, visit Explore New Jersey Supermarkets. Supporting our local shops has never been easier or more rewarding!