The American Dream mall in East Rutherford has added another major attraction to its lineup of entertainment offerings with the arrival of the Great Big Game Show, a live-action experience that puts visitors directly in the spotlight. Designed to replicate the energy and competition of classic television game shows, the experience has quickly become a favorite for families, groups of friends, and even date nights, offering a fast-paced, interactive adventure unlike anything else in New Jersey.
Up to 12 players can step into the spotlight, split into two teams of six, and face off in a whirlwind of challenges. The format is a mashup of more than 18 game-show-inspired activities, borrowing from household names like Jeopardy! and Wheel of Fortune, while also adding creative twists such as a Nerf-gun battle and a giant Jenga-style challenge. Each round is guided by a high-energy host, keeping players engaged while scores are tracked on a large digital screen for all to see. The mix of trivia, physical games, and strategy means there’s something for every type of competitor, from quick thinkers to hands-on challengers.
The creators of the Great Big Game Show know their audience. “The last few years have shown that people are really looking for immersive in-person experiences,” says founder Scott Sauers. “This checks all those boxes; it’s fun and bright and actually feels like you’re on a game show.” That immersive element is what sets this attraction apart — it doesn’t just mimic the look of a game show, it fully recreates the environment, giving participants the sense that they are contestants on national television.
Sessions typically last a couple of hours and cost around $45 per person. For smaller groups, there’s an option to join others and form mixed teams, while larger parties can book private sessions for a more exclusive experience. Couples looking for something unique can even book a session for just two, turning the format into a fun one-on-one competition that’s equal parts playful and competitive.
The American Dream mall’s addition of the Great Big Game Show highlights the continued growth of immersive entertainment experiences in New Jersey. Known for its mix of attractions that range from an indoor ski slope to a Nickelodeon theme park, American Dream has positioned itself as a hub for entertainment that goes beyond shopping. The Game Show’s arrival fits seamlessly into this environment, offering another reason for visitors to spend an entire day at the massive entertainment complex.
This East Rutherford location is the 11th in the United States for the Great Big Game Show brand, which also operates in cities like San Francisco, Honolulu, Las Vegas, and St. Louis, with a New York City venue opening soon. The concept was developed by the same creative team behind The Escape Game, a puzzle-based adventure series launched in 2014 that has since grown into a nationwide sensation. Their ability to transform simple concepts into unforgettable, group-driven experiences is part of what has made these attractions so successful.
For New Jersey residents and visitors alike, the Great Big Game Show adds yet another layer of excitement to a state already rich in live entertainment and immersive attractions. With its blend of nostalgia, competition, and pure fun, it appeals to a wide audience, from die-hard trivia buffs to families looking for a weekend outing. The energy, laughter, and bragging rights earned here make it more than just another night out — it’s a chance to live out your game show dreams in real time.
For more on entertainment across the Garden State, check out New Jersey’s entertainment highlights and discover why the state continues to stand out as a destination for unique and memorable experiences.
