East Rutherford is preparing for a new culinary debut this winter as Handroll House, a fresh sushi concept, gears up to open its doors. This exciting new venture comes from the same visionary team behind Butterfish Sushi in Rutherford, which quickly became a standout in Bergen County for its high-end, Michelin-level sushi offerings.
Handroll House promises to redefine the way New Jersey diners experience sushi by focusing on what the team calls a “handroll bar” approach—the first of its kind in the state. Unlike traditional sushi restaurants where rolls are preassembled or made to a menu’s standard specifications, Handroll House will emphasize sushi crafted entirely to order. Each handroll will be prepared with meticulous attention to detail, combining fresh, pristine fish with perfectly seasoned rice and crisp nori, delivering a dining experience designed to highlight the purity and precision of every ingredient.
The culinary team behind Handroll House brings an impressive pedigree to the project. Chef Jeffry Undiarto, whose background includes working at the renowned two-Michelin-star restaurant n/naka in Los Angeles, will collaborate with Chefs Luis and JoJo, both of whom played key roles in developing Butterfish’s acclaimed menu. Together, they aim to translate the artistry of high-end sushi into a dynamic, fast-casual format that remains accessible without compromising quality.
While the exact address of Handroll House has not yet been revealed, the restaurant is confirmed to be located in East Rutherford, making it easily accessible to diners throughout Bergen County and the surrounding area. The concept is designed for both sushi aficionados seeking a refined, chef-driven experience and casual diners looking for a fresh, modern take on Japanese cuisine.
Handroll House’s focus on made-to-order sushi underscores a broader trend in the culinary world: personalized dining experiences that combine speed, quality, and craftsmanship. By offering sushi in a handroll format, the restaurant provides an interactive and visually engaging experience, allowing diners to witness the creation of their meal and enjoy sushi at its most pristine and flavorful.
The opening of Handroll House further establishes the team behind Butterfish Sushi as pioneers in New Jersey’s upscale Japanese dining scene. Their dedication to sourcing the freshest ingredients, emphasizing presentation, and delivering impeccable flavor profiles continues to elevate the state’s sushi offerings, making East Rutherford a new hotspot for high-quality Japanese cuisine.
For those eager to stay updated on Handroll House’s grand opening and learn more about the team’s culinary ventures, readers can explore the Butterfish Sushi profile on Explore New Jersey, which highlights the restaurant’s innovative approach, seasonal menus, and the exceptional chefs driving its success.
Handroll House is poised to deliver an exciting, interactive sushi experience that blends the precision of Michelin-level craftsmanship with the convenience and energy of a modern handroll bar, promising to be a must-visit destination for East Rutherford diners and beyond.
