This Halloween season, Paris Baguette is adding a delightful and spooky twist to the festivities with a limited-time menu that reimagines classic childhood favorites with a grown-up touch.
Known for its French-inspired baked goods, signature pastries, and artisanal coffee, the bakery café chain has launched an assortment of Halloween-themed treats that are as whimsical as they are delicious.
Available from October 1st, Paris Baguette’s seasonal menu includes a variety of indulgent cakes, doughnuts, and other festive goodies that will elevate your Halloween celebrations, whether you’re hosting a party, enjoying a quiet evening at home, or sharing something special with friends and family. This new offering promises to combine creativity, nostalgia, and a dash of playful fun in every bite.
Halloween-Inspired Treats: The Full Menu
Paris Baguette’s Halloween-inspired menu is packed with imaginative flavors and designs, turning traditional sweets into visually captivating, delicious creations. The limited-time treats are perfect for sharing after trick-or-treating or for enjoying alongside your favorite Halloween activities.
- Dirt & Worms Chocolate Chiffon Cake: A decadent chocolate chiffon cake layered with cookies and cream soft cream, topped with cookie dirt and gummy worms. This treat perfectly combines the comforting richness of chocolate with a nostalgic twist.
- Dirt & Worms King Cream Doughnut: Paris Baguette’s signature king cream doughnut filled with a cookies and cream custard. The doughnut is then covered in white chocolate, sprinkled with cookie dirt, and topped with a playful gummy worm.
- Vanilla Scream Ghost Cake: For those who prefer a lighter option, this cake features layers of fluffy vanilla sponge filled with custard cream. It’s finished with soft cream ghosts and intricate chocolate spider webs, making it both eerie and delightful.
- Spider Mochi Doughnut: Paris Baguette’s signature mochi doughnut gets a spooky makeover with cookies and cream white chocolate, topped with a chocolate sandwich cookie and drizzled with chocolate spider legs for a creepy yet delicious finish.
Paris Baguette’s Chief Marketing Officer, Cathy Chavenet, shared her excitement about the new menu, saying, “Halloween sparks a special kind of creativity rooted in nostalgia and fun. Our Dirt & Worms Cake and Donut, alongside our returning favorites, perfectly capture the joy and spirit of the Halloween season. This menu blends classic and whimsical flavors with elevated designs to deliver offerings that are perfect for making this season’s festivities sweeter and spookier.”
Seasonal Deals and Rewards Program
In addition to the limited-time Halloween menu, Paris Baguette is also offering several seasonal deals that allow customers to indulge in their favorite treats while earning rewards.
- National Boss’s Day (October 16): Celebrate your boss by taking advantage of a special offer — buy one pastry and get one free to share with your boss.
- Halloween Day (October 31): Get a free pastry with any beverage purchase, making it an ideal way to enjoy a spooky snack while sipping on your favorite coffee or tea.
Moreover, members of the Paris Baguette rewards program can score even more bonuses this season. If you purchase five Halloween-themed treats between October 1 and October 31, you’ll earn 50 bonus points. These points can be redeemed for an array of delicious items, including pastries, cookies, coffee, specialty beverages, sandwiches, and cakes. The rewards program is a great way to enjoy more of Paris Baguette’s delectable offerings while making the most of your Halloween indulgences.
A Brand Built on Quality and Expansion
Paris Baguette has become a global favorite, thanks to its commitment to quality, fresh ingredients, and an expansive menu that blends traditional French bakery techniques with local flavors. Founded in South Korea over four decades ago, the brand has grown to include more than 4,000 locations worldwide. Since its U.S. debut in 2005, Paris Baguette has been rapidly expanding across North America. With a goal to reach 1,000 U.S. locations and 100 Canadian cafés by 2030, the brand continues to bring its signature French-style sandwiches, freshly baked bread, and indulgent desserts to more communities.
The brand’s continued growth is attributed to strong sales, a robust franchise model, and a deep commitment to quality. As part of their expansion efforts, Paris Baguette has opened nearly 450 locations in development, with 50 new cafés expected to open by the end of 2025. The chain’s ability to stay innovative, offering both savory and sweet options, has helped them stand out in the competitive world of fast-casual cafés.
Celebrate Halloween with Paris Baguette
This Halloween, Paris Baguette’s limited-time treats offer a fun and delicious way to celebrate the season. From the decadent Dirt & Worms cake to the whimsical Vanilla Scream Ghost Cake, these seasonal creations are perfect for anyone looking to add a touch of sweetness to their spooky festivities. Whether you’re sharing them with friends and family or enjoying them on your own, these treats are sure to satisfy your Halloween cravings in the most delightful way.
Don’t forget to take advantage of the seasonal deals and rewards to maximize your Paris Baguette experience this October. For more information on these treats and other seasonal delights, visit Explore New Jersey Recipes.
From its creative Halloween menu to its expanding network of locations, Paris Baguette continues to be a go-to destination for anyone looking to enjoy quality pastries, cakes, and coffee with a side of festive fun.
Eerily Elegant Halloween Cakes
Paris Baguette heard your screams to bring back last year’s boo-tiful Halloween cakes and answered the call. This October, spice up your Halloween party when you grab one–or both–of the bakery café’s decadent cakes:
- Chocolate Chiffon Jack-O-Lantern Cake: Chocolate Chiffon layered with Soft Cream and a surprise Candy Corn-filled center
- Vanilla Scream Ghost Cake: Layers of Vanilla Sponge with Custard Cream, Soft Cream and Chocolate Crisp Pearls
‘Scream’-Filled Spider Donuts
Donut be afraid: the only danger of Paris Baguette’s limited-time Halloween donuts is that you will want to eat more than one! The classic King Cream and Mochi Donuts both received scary good makeovers for the season:
- Halloween ‘Scream’ Donut: Our signature King Cream Donut filled with cookies & cream custard and covered in cookies & cream white chocolate topped with chocolate cookie eyes
- Spider Mochi Donut: Our Mochi Donut covered in cookies & cream white chocolate topped with a chocolate sandwich cookie and drizzled with chocolate spider legs
Bone-Chilling Deals & Discounts with PB Rewards
This October, PB Rewards members can redeem sweeter-than-candy deals and discounts in the spirit of the season, including:
- 10/1 – 10/31: Halloween Challenge – Purchase five Halloween-themed products during October for 50 bonus points
- 10/16: Boss’s Day – Buy one, get one FREE pastry to share with your boss!1
- 10/31: Halloween – FREE pastry with any beverage purchase2
In addition to the above offers, PB Rewards members can ring in the start of November with a special National Sandwich Day deal:
- 11/3 – 11/4: National Sandwich Day – $2 off any sandwich or wrap3
* Available to new PB Rewards Members only.
1 Offer valid on 10/16 only. Limit one per PB Rewards account. Free pastry of equal or lesser value.
2 Offer valid on 10/31 only. Limit one per PB Rewards account.
3 Limit one per PB Rewards account between 11/3 – 11/4. Participating locations only.
